ETD

Archivio digitale delle tesi discusse presso l'Università di Pisa

Tesi etd-07112016-192406


Tipo di tesi
Tesi di laurea magistrale
Autore
PRIMAVERA, RACHELE
URN
etd-07112016-192406
Titolo
"The role of the supply chain in the link between Strategic Innovation and Corporate Social Responsibility: further evidence in the coffee industry"
Dipartimento
ECONOMIA E MANAGEMENT
Corso di studi
STRATEGIA, MANAGEMENT E CONTROLLO
Relatori
relatore Prof. Bianchi Martini, Silvio
Parole chiave
  • Strategic innovation
  • Corporate Social Responsibility
  • Innovation
  • coffee sector
Data inizio appello
03/10/2016
Consultabilità
Completa
Riassunto
This master thesis wants to analyse the existent link between innovation and sustainability. In particular, the main aim is to investigate the role of stakeholders, and in particular of supply chain, in this relationship. The purpose is to demonstrate that investing in a sustainable supply chain means having positive returns in term of image and customers' loyalty, new technologies and new processes, which will be always more sustainable.
This research has particularly considered the coffee sector, its functioning and the behaviour some roaster companies.
Note
La tesi in oggetto non è stata inserita correttamente nel data base dall’autore. L’autore stesso ed i relatori sono stati avvertiti di tale omissione
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